Keynote Topics
This initial program focused very much on showing salespeople how people differ in the way that they think as well as how personalities differ.
This program from Deon Basson was run for about 18 months, but from the experience it was realized that commonly found personality profiles did not serve the communication purpose effectively as they were not built for that (square peg in a round hole).
2interact and the people associated with the company realized that the true issue that they were trying to address was improving communication skills of salespeople and not personalities.
Deon Basson – Sales Communication: Success is all about how we persuade and influence people, not just processed communication. The way we Pitch is what makes the difference in the boardroom, in sales, in teams, between people. Deon’s talks on sales or communication are highly applicable to any sales team and any team or company […]
Deon Basson – Sales Communication: Success is all about how we persuade and influence people, not just processed communication.
The way we Pitch is what makes the difference in the boardroom, in sales, in teams, between people.
Deon’s talks on sales or communication are highly applicable to any sales team and any team or company that needs more effective communication.
Deon Basson is the CEO of 2interact and has been doing his doctoral studies on what really differentiates the top performing salespeople. And the common denominator is …. The psychology of sales.
Applying the right psychology is far more important than the process of selling.
Running the first training to address this issue some people could make the shift to greater conversations while others could not. It became apparent that there was another skill salespeople need. Having spoken to numerous people, companies and academic institutions it became obvious that the key was to understand and apply how people differ. The focus at that time was to make sure that salespeople understand how people differ.
So the Psychology of Sales was born.
This initial program focused very much on showing salespeople how people differ in the way that they think as well as how personalities differ. This program from Deon Basson was run for about 18 months, but from the experience it was realized that commonly found personality profiles did not serve the communication purpose effectively as they were not built for that (square peg in a round hole).
2interact and the people associated with the company realized that the true issue that they were trying to address was improving communication skills of salespeople and not personalities. In 2006 this was put into practice when the first form of the 2interact communication framework was defined and used in training programs.
In 2011 Deon Basson and 2interact was conducting training with an international bank. After the training the sales director approached 2interact to run a workshop for management and executives. That was the first step outside of the sales field and the real birth of what we stand for today.
Contact us at Speakers Inc and subscribe to our YouTube channel
In order to view the below you must be logged in.
Unathi Msengana professionally known as Unathi Nkayi is a South African singer, radio host and actress. A Rhodes University Journalism and Drama graduate and a University of Utrecht International Media studies graduate. Unathi moved to Johannesburg in 2001 becoming a presenter for Castle Loud and then moved onto the YFM platform. The singer, songwriter, Idols […]
Mpho Maboi is a commanding presence on any stage, celebrated across South Africa as a premier event emcee who brings unmatched poise, energy, and finesse to every occasion. With a career that spans both television and radio, she seamlessly blends professionalism with authenticity, ensuring every event is memorable, smooth, and impactful. Her magnetic charisma and […]
David Grier is more than an adventurer — he’s a force of human resilience, creativity, and compassion. A chef by profession and a humanitarian by passion, David has carved an extraordinary life path defined by endurance, empathy, and purpose. From grueling ultra-distance feats across some of the world’s harshest terrains to nourishing hope through his […]
Meet Lorne Sulcas – The Big Cat Guy, an unconventional motivational speaker who stands out from the crowd. With a career spanning since 1996, Lorne Sulcas has graced some of the world’s most prestigious stages, captivating audiences with his unique approach to motivational speaking. His presentations, under the banner of Thriving in a Wild World™, […]
Caitlin De Ville is a Zambian born and fiercely patriotic, Cait has performed across the world for Royalty, Presidents and World Leaders. She has performed in Austria, Germany, Ghana, Kuwait, Lebanon, Malawi, Mauritius, Montenegro, Namibia, Romania, Seychelles, South Africa, Spain, Tanzania, Thailand, Turkey, UAE (Abu Dhabi & Dubai), USA and Zambia! There is no mistaking […]
Nik Rabinowitz was raised on the mean, green streets of Constantia, Cape Town; a world of ride-bys on horseback, piano lessons, and unrelenting love and financial support from family members. He grew up on a farm, climbing trees and commentating on his own rugby games, in Afrikaans. Despite all his childhood hardship, he has managed […]
Dr. Adrian Saville is a distinguished economist, strategic advisor, and visionary speaker known for his in-depth insights on economic growth, business strategy, and competitive advantage. With a career spanning over three decades, Dr. Saville has advised global firms, regional businesses, and academic institutions in South Africa and beyond. His ability to make complex economic trends […]
Don Packett is an exceptional event emcee and corporate comedian based in South Africa, known for his sharp wit, engaging stage presence, and unique ability to blend humor with valuable business insights. With over a decade of experience in the entertainment industry, Don has solidified his reputation as one of the top conference entertainers, captivating […]
No results available
These remain the property of its owner and are not affiliated with or endorsed by Speakers Inc.
All talent fees exclude VAT, travel and accommodation where required.
Our Mission
Our Mission:
© All rights reserved 2025. Designed using Voxel