Keynote Topics
This initial program focused very much on showing salespeople how people differ in the way that they think as well as how personalities differ.
This program from Deon Basson was run for about 18 months, but from the experience it was realized that commonly found personality profiles did not serve the communication purpose effectively as they were not built for that (square peg in a round hole).
2interact and the people associated with the company realized that the true issue that they were trying to address was improving communication skills of salespeople and not personalities.
Deon Basson – Sales Communication: Success is all about how we persuade and influence people, not just processed communication. The way we Pitch is what makes the difference in the boardroom, in sales, in teams, between people. Deon’s talks on sales or communication are highly applicable to any sales team and any team or company […]
Deon Basson – Sales Communication: Success is all about how we persuade and influence people, not just processed communication.
The way we Pitch is what makes the difference in the boardroom, in sales, in teams, between people.
Deon’s talks on sales or communication are highly applicable to any sales team and any team or company that needs more effective communication.
Deon Basson is the CEO of 2interact and has been doing his doctoral studies on what really differentiates the top performing salespeople. And the common denominator is …. The psychology of sales.
Applying the right psychology is far more important than the process of selling.
Running the first training to address this issue some people could make the shift to greater conversations while others could not. It became apparent that there was another skill salespeople need. Having spoken to numerous people, companies and academic institutions it became obvious that the key was to understand and apply how people differ. The focus at that time was to make sure that salespeople understand how people differ.
So the Psychology of Sales was born.
This initial program focused very much on showing salespeople how people differ in the way that they think as well as how personalities differ. This program from Deon Basson was run for about 18 months, but from the experience it was realized that commonly found personality profiles did not serve the communication purpose effectively as they were not built for that (square peg in a round hole).
2interact and the people associated with the company realized that the true issue that they were trying to address was improving communication skills of salespeople and not personalities. In 2006 this was put into practice when the first form of the 2interact communication framework was defined and used in training programs.
In 2011 Deon Basson and 2interact was conducting training with an international bank. After the training the sales director approached 2interact to run a workshop for management and executives. That was the first step outside of the sales field and the real birth of what we stand for today.
Contact us at Speakers Inc and subscribe to our YouTube channel
In order to view the below you must be logged in.
Linda Ntuli is a former Electrical Engineer turned Management Consultant, Linda Ntuli is now a motivational speaker, a trainer, a facilitator, an author, a life coach who has excellent personal, organisational and client relationship management capabilities. He spent over 12 years at Transnet, Eskom, Microellettrica and Afrox in the electrical engineering, project management, sales and […]
Just 6 – Conference Band are an Afro-Pop/Soul, Jazz and Gospel Contemporary Acapella male ensemble from South Africa which was founded in 2011. A unique combination of voices that comes from a diverse walk of life, they have come together to birth to what they call ‘Afrocal-play’ (African Vocal Play), a distinct mixture of African […]
Emma Sadleir is a media law consultant and speaker based in Johannesburg. Her areas of expertise include all aspects of print and electronic media law, with a particular focus on social media law. She has a BA LLB (with distinction) from the University of Witwatersrand and an LLM in Information Technology, Media Communications Law (with distinction) […]
After having successfully proved her talent, Zonke qualifies to be called a professional artist. Her name is nothing unknown in the music scene; she has breathed life into many songs over the years on albums by the likes of Thebe, the late TK, Loyiso, Skizo and Mafikizolo. She has on top of that contributed to […]
Nick Dreyer is the entrepreneurial force behind Veldskoen Shoes, a proudly South African brand that has stepped into the global spotlight. From a modest 2×2 meter office in Cape Town, Nick co-founded and grew Veldskoen into an internationally recognized footwear label now selling in 32 countries. His journey reflects not only business acumen but a […]
Hailed as The Jazz Maestros, Chilli ‘n Lime – Entertainment is a vibrant, young jazz band that has firmly established itself on the South African jazz scene and they have become one of the most popular jazz bands in the country. Since their inception in 2006, Chilli ‘n Lime have performed alongside great South African artists including […]
Mark Berger is a dynamic and highly sought-after sales speaker from South Africa, renowned for his compelling ability to inspire, educate, and transform sales teams with actionable insights. With an electrifying stage presence and an engaging delivery style, Mark is a trusted name among sales professionals, business leaders, and event planners across multiple industries. His […]
Brett StClair is a trailblazer in the world of digital transformation and innovation, renowned for his expertise in cloud computing, artificial intelligence (AI), and data-driven strategies. As the CEO and co-founder of Teraflow, a cutting-edge technology company specializing in AI and cloud solutions, Brett has revolutionized how businesses approach digital transformation. His dynamic approach and […]
These remain the property of its owner and are not affiliated with or endorsed by Speakers Inc.
All talent fees exclude VAT, travel and accommodation where required.
Our Mission
Our Mission:
© All rights reserved 2025. Designed using Voxel
